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Blox Acquires Strategic Stake in Guardians, Building India’s Largest Real Estate Platform
Mumbai, India – Blox, a digital real estate platform, has acquired an 11% stake in Guardians for $12 million, with plans to increase its ownership to 50% over the next three years. This acquisition solidifies Blox and Guardians as India’s largest real estate seller, managing annual sales of approximately 25,000 homes with a consolidated Gross Transaction Value (GTV) of $2 billion in the primary residential market, the. Company said in a statement.
Looking ahead, Blox is targeting a fivefold growth of its GTV to $10 billion over the next 3-5 years, aligning with the rapid expansion of India’s real estate market, which is projected to exceed $1 trillion by 2030. Blox is Direct-to-Consumer (D2C) and Business-to-Business-to-Consumer (B2B2C) platform.
Founded in 2020 by Aditya Jhaveri and Shivani Karia Jhaveri, Blox allows homebuyers to purchase properties entirely online. Supported by $35 million in funding from prominent investors like Kunal Shah (founder of CRED) and Justin Mateen (co-founder of Tinder), Blox combines advanced AI with a broker-led B2B2C approach to deliver a seamless real estate experience.
Founded in 2016, Guardians has been a prominent player in Mumbai’s real estate market, with 174 project launches, 23,000 units sold, and a total sales turnover of $5.54 billion. Guardians has developed strong relationships with 86 developers and a network of 18,168 channel partners, making it a dominant force in the market.
“Our vision at Blox is to transform the Indian real estate market by creating a seamless, transparent experience that brings value to buyers, brokers, and developers alike,” said Aditya Jhaveri, Founder and CEO of Blox. “By integrating Guardians, we’re not only enhancing the homebuying process but also establishing India’s first platform capable of supporting both D2C and broker-led B2B2C sales. This dual-pathway model is a game-changer for India’s real estate sector, offering developers unprecedented reach and flexibility.”
Jayesh Rathod, Director of Guardians, added: “Our partnership with Blox is set to reshape the real estate market in India. By combining Guardians’ market expertise and with Blox’s technology, we’re setting a new benchmark for transparency, efficiency, and service.”
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