Experts' Take
(Will Sales In Real Estate Industry Be Majorly Driven By Social Media) – Dinesh Pandey, Chairman, Saamag Constructions


Social media and networking are essential parts of sales promotional campaigns in the real estate business already as this medium is very effective in terms of cost and lead generation. It’s an important and viable piece of the marketing mix and everybody will have to allocate a good amount of budget for social media in the days to come also to generate more business by reaching out to professionals and prospective buyers. Another side, it’s a very good turn in making brand visible to the masses and to become prominent.
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