New Launches
House of Hiranandani launches NFTs
Mumbai, Sept 14, 2022: House of Hiranandani, announced its foray into the Non-Fungible Token (NFT) segment. The brand’s maiden NFT series titled ‘DreamVerse’- Engineering Your Dreams is a limited edition of bespoke NFTs that enables NFT owners to gain access to exclusive design consultation with some of India’s leading design and staging experts who work with House of Hiranandani.
The NFT collection has been launched with an aim to pay an ode to engineers and architects who have helped create the urban landscapes of the House of Hiranandani.
As part of the campaign, the company would use the NFT sales revenue to establish a fund to assist Bangalore Institute of Technology’s underprivileged engineering students.
Commenting on the NFT collection, Prashin Jhobalia, Vice President — Marketing Strategy at House of Hiranandani said, “House of Hiranandani has a long history of firsts, with our properties becoming landmarks of the region. The brand has maintained the trust of its customers by delivering best-in-class architecture and designs. With this move, the House of Hiranandani has yet again established itself as a leader in technological adoption and innovation in real estate. On account of Engineers Day, creating NFTs “Engineering Your Dreams” concept is a tribute to all the engineers that help us deliver our vision to the customers”.
The real estate company will also provide home furnishing vouchers. The collection can be found on KoineArth’s ngageN platform, an NFT platform for brands & creators and has partnered with Polygon, a globally leading platform for Ethereum scaling and infrastructure development.
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