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JLL India launches residential property portal JLLR.CO.IN

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International property consultancy JLL India launched its dedicated portal for its residential business on Thursday. The website provides quick and intuitive access to select projects across the country, as well as various JLL-owned knowledge resources for customers.

According to a press release, JLLR.CO.IN offers technologically enhanced ease of navigation without distracting advertisements, and a new search capability that allows visitors to find appropriate projects or relevant information quickly and easily. The website has been designed to be compatible with all commonly-used browsers and mobile devices.

The release said the search function additionally helps customers to narrow down, compare and shortlist options. Since this is a firm-specific service, an expression of interest or inquiry will not result in a multitude of broker calls but connect the buyer with a single dedicated representative to provide a 360-degree consultation service.

Additionally, to cater to customers interested in investing in residential property abroad, the platform acts as a gateway to real estate investment opportunities in countries such as Singapore, Malaysia, Hong Kong, Thailand and the United Kingdom. The customer will be connected to the corresponding JLL personnel in the identified country, who will assist in identifying and closing such a transaction.

Commenting on this initiative, Ashwinder Raj Singh, CEO – Residential Services, JLL India said, “The portal has been devised on the back of extensive customer feedback, and focuses squarely on providing convenient, transparent and no-nonsense access to select projects suiting every Budget. The design and content allow customers to make informed decisions, aided by the offline consultation process to fill any information gaps. Simultaneously, the site provides an innovative platform for developers to boost the discoverability of their projects. JLLR.CO.IN is the shortest distance between developers and buyers, simultaneously eliminating the intrusiveness of aggregator sites and providing an end-to-end solution with best-in-class industry expertise in the offline follow-up and transaction process.”