Luxury Development Dominates NCR’s Realty Market, 74% Share in New Launches in Q1 2025: Report

New Delhi, May 29, 2025: Luxury housing continues to assert its dominance in the NCR’s residential market with a staggering 74 per cent of new launches in Q1 2025 falling under the premium category, according to a recent Cushman & Wakefield report.

Te data point underscores a clear shift in developer focus and buyer preference as the region witnesses an unabated appetite for high-end living. From spacious layouts and curated amenities to branded residences and exclusive locations, luxury real estate is no longer a niche—it has become the defining feature of the NCR’s new-age housing landscape.
 
Per the report, in the first quarter of 2025, Delhi-NCR witnessed a new supply of 7,709 residential units, a 17 per cent increase over the average quarterly launches in the last two completed years.

Gurugram dominated supply in Q1 with a 75 per cent share with Dwarka Expressway’s launch share on the rise in recent years. With another 3,550 residential units launched on Dwarka Expressway during the current quarter, the momentum in the micro-market is unlike any other location in the NCR.
 
The post-pandemic period has catalysed a sustained surge in demand for high-end residential projects across the NCR, reflecting a marked shift in buyer priorities.

Affluent homebuyers are driving this momentum fuelled by increased disposable incomes, greater lifestyle consciousness and a preference for homes that double as personal sanctuaries. The aspiration for expansive layouts, private workspaces, wellness zones and premium community features has become more pronounced than ever.

Besides, most markets in the high-end segment witnessed capital value growth of 1-3 per cent on a QoQ basis with Gurugram and Noida registering YoY growth of 8 per cent and 9 per cent, respectively.

Developers are responding by launching projects that go beyond luxury labels—delivering truly amenity-rich living experiences tailored to discerning urban families seeking comfort, status and long-term value in every square foot.

“The definition of luxury has evolved dramatically in India’s real estate market. Buyers have become accustomed to the finest standards of living and gravitate toward expansive developments that offer privacy, serenity, and a truly elevated lifestyle,” says Amit Modi, Director, County Group.

“Notably, buyers like HNIs and NRIs remain unaffected by economic fluctuations and prioritise homes that exude luxury through iconic addresses, private retreats and bespoke lifestyle experiences. At County Group, we are dedicated towards curating luxury communities that blend grandeur with tranquillity, setting a new benchmark for high-end living in India.”

Sandeep Chhillar, Founder Chairman, Landmark Group, says, “Wealthy homebuyers are increasingly demanding luxury residences that meet and exceed global standards. For UHNI buyers, luxury homes represent far more than prestige; they are strategic investments combining exclusivity with strong financial returns.”

He adds, “These residences not only reflect a refined lifestyle but also offer significant capital appreciation and attractive rental yields. As luxury housing continues to capture a dominant share of new launches in the NCR, we believe it will sustain itself as an asset that preserves and grows wealth over time.”

Sahil Agarwal, CEO, Nimbus Group, says, “Luxury real estate in NCR, especially in Noida, isn’t just rising, it’s redefining the skyline. What was once a market driven by affordability is commanding attention from high-net-worth buyers looking for scale, privacy and sophistication.”

He adds, “At Nimbus, we anticipated this shift years ago, knowing that Noida’s growth trajectory, coupled with evolving buyer aspirations, would make it a hotspot for premium living. With 74 per cent of new launches in Q1 2025 in the luxury bracket, the message is loud and clear: this segment is the future, not the fringe.”
 
Besides, over the years, buyer priorities in the NCR real estate market have undergone a significant shift, especially in the luxury segment. There is a growing demand for larger homes that offer ample space for work-from-home setups, reflecting the new normal of remote and hybrid work cultures.

Buyers increasingly favour gated communities that provide enhanced security, wellness amenities like fitness centres and green spaces and smart-home technologies that offer convenience and energy efficiency. This shift is driven largely by end-users and high-net-worth individuals who seek not just a residence, but a holistic lifestyle that combines comfort, safety and modern living standards.

“Infrastructure development has powered the surge in luxury housing across the NCR. From key developments like the Dwarka Expressway, expansion of metro connectivity or the development of upcoming business districts, these upgrades are fundamentally reshaping buyer preferences,” says Gautam Kanodia, Founder, KREEVA and Kanodia Group.

“As developers, we’ve seen firsthand how strategic infrastructure triggers a premium perception, making even emerging micro-markets hotspots for high-end living. Hence, we’ve been intentional about aligning our portfolio with these growth arteries, catering to work and lifestyle needs in the future.”
 
Therefore, driven by evolved consumer preferences, rising wealth and strategic infrastructure upgrades, luxury housing has become the new standard, not the exception. For developers and investors, the message is clear: the future of the NCR real estate is premium, and the momentum is only accelerating.